PRIVACY POLICY

DropIn Labs ("DropIn Labs," "we," "us," or "our") respects your privacy and is committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, make a purchase, or otherwise interact with us (collectively, the "Site" or "Services").

By using our Site, you agree to the terms of this Privacy Policy. If you do not agree with these terms, please do not use our Site.

1. Who We Are

We operate our online store through the Shopify platform, which provides us with the e-commerce infrastructure needed to sell our products to you.

2. Information We Collect

We collect information in the following ways:

2.1 Information You Provide Directly

• Contact information: name, email address, phone number, billing and shipping address
• Account information: username and password, if you create an account
• Order information: products purchased, order history, payment confirmation details
• Communications: messages you send us via email, contact forms, live chat, or social media
• Marketing preferences: information you provide when subscribing to emails or SMS

2.2 Information Collected Automatically

When you visit our Site, we (and our service providers) automatically collect certain information about your device and usage, including:

• IP address and approximate location
• Browser type and version
• Device type and operating system
• Pages viewed, time spent on pages, and referring/exit pages
• Date and time of visit
• Cookies and similar tracking technologies

2.3 Information from Third Parties

We may receive information about you from third-party services we use to operate our business, including:

• Shopify (our e-commerce platform and payment infrastructure)
• Google Analytics (website usage analytics)
• Meta Pixel (Facebook/Instagram advertising and analytics)
• Klaviyo (email and SMS marketing)
• Google Ads (advertising performance and targeting)
• Other analytics, advertising, or marketing technology providers we may adopt from time to time

3. How We Use Your Information

We use the information we collect to:

• Process and fulfill your orders, including payment processing, shipping, and customer service
• Create and manage your account, if applicable
• Communicate with you about your orders, inquiries, and customer support requests
• Send you marketing communications, promotions, and product updates (where you have opted in, and in accordance with applicable law)
• Improve and personalize our Site, products, and services
• Analyze usage trends and measure the effectiveness of our marketing campaigns
• Detect, investigate, and prevent fraudulent transactions and other illegal activities
• Comply with legal obligations, resolve disputes, and enforce our agreements

4. Payment Processing

Payments made on our Site are securely processed through third-party payment providers made available through our Shopify store. We do not directly collect or store your full payment card information on our own servers. Your payment information is transmitted directly to our payment processor(s) via secure, encrypted connections. Please refer to the privacy policy of the applicable payment provider for details on how they handle your payment data.

5. Cookies and Tracking Technologies

We use cookies, pixels, and similar tracking technologies on our Site for the following purposes:

• Strictly necessary cookies: required for core Site functionality, such as maintaining your shopping cart and processing checkout through Shopify.
• Analytics cookies: help us understand how visitors use our Site (e.g., Google Analytics).
• Marketing and advertising cookies: used to deliver and measure the performance of advertising, including cookies and pixels from Meta Pixel, Google Ads, and Klaviyo.

Most web browsers let you control or delete cookies through their settings, though disabling certain cookies may affect Site functionality. You can also opt out of certain third-party advertising cookies via the Digital Advertising Alliance or Network Advertising Initiative.

6. How We Share Your Information

We do not sell your personal information to third parties. We may share your information with:

• Service providers who perform services on our behalf (e.g., Shopify, Klaviyo, Google, Meta)
• Marketing and advertising partners to deliver and measure advertising campaigns
• Professional advisors, such as lawyers, accountants, or auditors
• Law enforcement or regulators, where required by law or legal process
• Business transferees, in connection with a merger, acquisition, or sale of assets

7. Email and SMS Marketing

If you opt in to receive marketing emails or SMS messages from us, we will use your contact information to send you promotions, product updates, and other content. You may unsubscribe from marketing emails at any time by clicking the "unsubscribe" link in any email, and from SMS messages by replying "STOP". Standard message and data rates may apply.

8. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes described in this Privacy Policy, including to provide our Services, comply with legal obligations, resolve disputes, and enforce our agreements.

9. Data Security

We implement reasonable administrative, technical, and physical safeguards designed to protect your personal information from unauthorized access, use, disclosure, alteration, or destruction. However, no method of transmission over the internet is 100% secure.

10. Your Privacy Rights

Depending on your location, you may have rights regarding your personal information, including:

• Access the personal information we hold about you
• Correct inaccurate or incomplete information
• Request deletion of your personal information
• Object to or restrict certain processing of your information
• Opt out of the sale or sharing of personal information for targeted advertising

California Residents: Additional rights under the CCPA/CPRA apply, including know, delete, correct, and non-discrimination rights.

European/UK Residents: Rights under the GDPR apply, including lodging a complaint with a supervisory authority.

To exercise any of these rights, please contact us at hello@dropin-labs.com.

11. International Visitors and Cross-Border Data Transfers

DropIn Labs is based in the United States. If you are visiting from outside the U.S., your information will be transferred to, stored, and processed in the United States and other jurisdictions where our service providers operate.

12. Children's Privacy

Our Site and products are intended for adults 18 years of age and older. We do not knowingly collect personal information from children under 18.

12a. Supplement Products Notice

Our products are dietary supplements. Statements on this website have not been evaluated by the U.S. Food and Drug Administration, and our products are not intended to diagnose, treat, cure, or prevent any disease. Please consult a healthcare provider before use.

13. Third-Party Links

Our Site may contain links to third-party websites. We are not responsible for the privacy practices or content of these third-party sites.

14. Do Not Track Signals

Our Site does not currently respond to DNT browser signals as there is no uniform industry standard.

15. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. The "Last Updated" date at the top of this page indicates when it was last revised. Continued use of the Site after changes constitutes acceptance.

16. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy, please reach out to us: